Finding the right influencer for your brand is just the first step in an influencer partnership. Once you have identified the influencer you want to work with, there are several things you need to do to ensure a successful collaboration, so we’ve laid out some of the key steps to take once you’ve found the right influencer for your brand.
Read MoreHowever, influencer marketing is only as good as the influencer you partner with. It can be a challenge to find the right influencer to attract the right clientele to your property. But don’t worry, we’ve got some tips you can implement to help you find the best influencer to boost your vacation rental marketing strategy today.
Read MoreIdentifying and connecting with your ideal guest has never been more critical. As international travel increases in 2023, discerning travelers now have ample destinations to explore around the globe. Niche marketing allows you to hyperfocus your message and campaign creative so that you’re starting a conversation and relationship with new travelers. This targeted approach is highly effective because it allows you to deeply understand the needs and preferences of a specific group of consumers and tailor your marketing efforts accordingly. This can help you stand out in a crowded market and attract a loyal and dedicated customer base. Let’s introduce you to seven trending travel personas for your hotel or vacation rental.
Read More